TBA Credit Union Ad Campaign
The original concept of "Make the Switch" came from TBA Credit Union. It was our job to develop, design, refine and deliver it. It was our job to make it a neat message and package TBACU had the idea of a light switch and The original concept of "Make the Switch" started with TBA Credit Union (TBACU) wanting a campaign that highlighted why members choose TBACU has their banking establishment.
